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When a company requires services beyond the VoiceLift™ workshop, RL Strategies can fulfill their needs through an affiliation with an established national marketing consultancy.

The consultancy includes over 30 seasoned marketing professionals in 15 major markets who have held the most senior marketing positions at some of the world’s leading companies including Coca-Cola, Microsoft, Procter & Gamble, Lycos, Turner Broadcasting, Gillette, Viacom, General Mills, Philip Morris, and many others.

Teams are created from within the network based on area of expertise, chemistry, and when important, proximity to client.


Services offered include:

marketing
Strategy:
Recommendations to make the best use of your marketing dollars

Reputation Management:
“Brand Police” ensuring all company communications are consistent, compelling and actionable

Research:
Quantitative and qualitative research and focus groups that provide insight, direction and answers to pressing business issues

Brand Positioning:
The development of a comprehensive brand positioning plan utilizing findings from VoiceLift™ workshop


communications
Strategy
  • Employee and stakeholder communications plan and implementation
  • Events
  • Meetings, conferences and other gathering to communicate company news
  • public relations
    Strategy:
  • Positioning and messaging
  • Competitive analysis
  • Media Relations:
  • Proactive pitching to all relevant print, broadcast, and online media
  • Monitoring of editorial calendars
  • Press tours and briefings
  • Media universe development and management
  • News Generation:
  • Press release planning, development, distribution, follow-up and monitoring
  • Ongoing news bureau
  • Analyst Relations:
  • Analyst tours and briefings
  • Ongoing outreach programs
  • Trade Shows:
  • Planning, strategy, and support
  • On-site media outreach and management
  • Speaker Bureau:
  • Securing high-exposure speaking engagements
  • Building speaking calendars
  • Writing Services:
  • Bylined columns
  • White papers
  • Press and sales materials
  • Newsletters



  • creative
    Brand Identity Packages
  • Logos, business cards, stationery
  • Collateral
  • Brochures, Press Kits, Sales Kits
  • Advertising
  • Print, radio and online creative
  • Website Development
  • Design
  • Navigation
  • Content

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    RL Strategies:  The Wetlands · Dover, MA · 617.921.0478